Market Studies

Statistical market analyses in Saudi Arabia






Creating a foundation for future business growth with market research and statistical analyses.

ASA Consulting specialises in market studies for industry covering both new manufacturing projects and the expansion of existing production facilities. As specialists in feasibility studies in Saudi Arabia and the Middle East, we have a particular focus on the GCC and MENA countries.

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An ASA Consulting market study involves investigation and reporting of the following:


  • Nature of demand
  • End user demand profiles
  • Competition
  • Market size
  • Market segmentation
  • Pricing
  • Distribution
  • Market trends
  • Growth forecasts


A statistical market analysis of international trade data is also carried out to identify sources of competitive threats, as well as potential export opportunities.

ASA Consulting marketing strategy work includes a definition of the products to be manufactured, including product mix, pricing structure, expected level of market penetration, sales forecasts, pricing projections and revenue estimates.